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Key Issues in Innovation Management – Revisited – Part 2

Tim Kastelle

In part 1 of this post , Ralph revisited key innovation issues that were already addressed by us three years ago. It doesn’t always translate to managers, however. Co-Innovation and startup engagement. Most companies are not targeting mobile products and capabilities in their innovation efforts. They have to.

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In defense of industry-agnostic innovation management

David Marks

Many technology companies, particularly in the B2B space, find that an undignified experience. Clearly, technology is a key ingredient in innovation. They must ensure that all innovations either increase benefits to consumers or to the company itself. Some of these are tied to customer benefit. But not all are.

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In defense of industry-agnostic innovation management

David Marks

Many technology companies, particularly in the B2B space, find that an undignified experience. Clearly, technology is a key ingredient in innovation. They must ensure that all innovations either increase benefits to consumers or to the company itself. Some of these are tied to customer benefit. But not all are.

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Book Chapter: Activities and Challenges in Environmental Scanning

ITONICS

Highlights: Practice-oriented case study in innovation management of a B2B technology company Description of four central environment scanning activities: (1) trend management, (2) competitor monitoring, (3) networking & (4) deep dives. Nine questions and problems with solution hints.

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Powering Corporate Innovation in Finance: Industry Insights

Qmarkets

Now, other players are emerging which are offering similar experiences to B2B customers. The issue of sustainability is going to grow in importance as governments set more challenging requirements on CO2 emissions and other environmental factors, and innovation is going to play a vital role in meeting those requirements.

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How to turn cold leads into hot sales for your corporate startup

whataventure

In our work, we have supported many innovative products and services in their go2market phases and we noticed time and time again that cold calling is still the most effective way of selling in B2B innovations. Subscribe to our Innovation Newsletter and get all the latest news. I want to receive innovation tips by email.

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Book Chapter: Activities and Challenges in Environmental Scanning

ITONICS

Highlights: Practice-oriented case study in innovation management of a B2B technology company Description of four central environment scanning activities: (1) trend management, (2) competitor monitoring, (3) networking & (4) deep dives. Nine questions and problems with solution hints.