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Playfulness: The Key to Creativity and Innovation

Idea to Value

The world’s greatest innovators exhibit 27 creative attitudes, and playfulness is one of the most critical attitudes (Kim, 2016). This helps them overcome creative blocks and manage criticisms. While innovators are focused and passionate about their pursuits, they do not take themselves too seriously.

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Four steps for using creativity to drive business growth

Brunner

How did AB InBev, the world’s largest brewer, drive significant sales growth and move to the top for Cannes Lions awards, the world’s most respected benchmark for creative excellence? In short, by harnessing creativity as a driver of business growth, according to Marcel Marcondes, AB InBev’s global chief marketing officer.

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11 female innovation leaders share their definition of innovation

Idea to Value

In 2016, I wrote the article What is innovation? I have also since seen a mounting amount of scientific research showing how women do not even get the same credit for their creativity or innovation work as if a man were to suggest the same idea. Creativity strategist Natalie Nixon is “the creativity whisperer for the C-Suite”.

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Does culture eat strategy for breakfast?

Innovation 360 Group

Innovations that survive are most often those that are supported by an organizational culture that plans innovation strategically and maintains a portfolio of ideas that function well in relation to each other. Culture is the key to any successful organization but by itself is not enough to stay on top in a hyper-competitive world.

Culture 63
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Sustainability and creativity are related, but they need a helping hand

Norbert Bol

Creating value for customers in a competitive business world, requires a creative and innovative attitude to improve products and services. Research shows in this respect that ethical leadership is positively related to creativity and innovation. The amount of success in this field depends on the culture of the organization.

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Planbox Acquires Imaginatik Creating an Agile Innovation Powerhouse

Imaginatik

Planbox was quickly recognized as a Leader by Forrester in the Innovation Management Wave Report in 2016. The company grew its revenue by more than 250% and doubled its workforce at a strikingly fast pace since 2016 while remaining profitable.

Agile 124
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Thought Leader and Influencer Interview with Aruna Ravichandran, SVP & Chief Marketing and Customer Officer for Webex, Cisco

Thinkers360 - Thought Leader Interviews

She has authored two pioneering books on DevOps: DevOps for Digital Leaders and The Kitty Hawk Venture , and earned numerous awards including: Top 100 The Most Influential Women in Silicon Valley 2016 by the San Jose Business Journal, and Most Powerful and Influential Woman Award by the National Diversity Council in 2016.