Thinkers360 - Thought Leader Interviews

MARCH 31, 2024

At a Glance Gijs van Wulfen, Keynote Speaker, Innovation Institute Focus Areas : Innovation, Design Thinking, Creativity. In this edition, we speak with Gijs van Wulfen , innovation Influencer and keynote speaker, FORTH Innovation Institute. Thinkers360: Tell us a bit about your background and areas of expertise.

Design Thinking 52

Design Thinking Leadership Innovation Marketing 52

Destination Innovation

JANUARY 4, 2019

These would be regional operations which could offer advertising on TV for the first time. Various companies were interested in this opportunity and they naturally focussed on the regions with the best demographics – it seemed natural that rich regions would generate more advertising revenue. He was always adventurous and innovative.

Marketing 216

Marketing Company Design Innovation 216

The BMI Lab Blog

MAY 2, 2022

Airbnb) Innovation Platforms These serve as a basis for others to innovate and develop applications on top (e.g. the content is free but users need to consume advertisements). How to Apply the Platform Navigator in 5 Steps: Steps 1-3 of the navigator are all about WHAT and the design of a platform business model.

Design 52

Design How To Groups Creativity 52

Qmarkets

MARCH 27, 2024

Every successful company has one thing in common: a deep-seated commitment to innovation. Innovation isn’t just about the next big idea; it’s a multifaceted strategy that businesses employ to navigate through the twists and turns of today’s dynamic markets.

Radical Innovation 52

Radical Innovation Innovation Disruption Competition 52

Tullio Siragusa

JULY 25, 2022

Unlocking Innovation with Data, Creativity, and Automation. For some, it may be through hard work and determination, while others may find success through innovation with creativity, data, and automation. In this podcast recap blog post, we will discuss how innovation derived from creativity, data, and automation can lead to success.

Data 118

Data Creativity Technical Review Innovation 118

Paul Hobcraft

JULY 27, 2018

It is the very act of ‘ring-fencing’ we have constrained innovation. Innovation remains separate for the clear majority of our companies even today as it is full of unknowns and question marks. Top executives just do not like the sound of this, so they seek to ring-fence innovation.

Innovation 147

Innovation Design Disruption Examples 147

Jeffrey Phillips

FEBRUARY 1, 2022

What's all this got to do with a blog that is nominally about innovation? At that time, there were discussions about claiming a particular location in Second Life, or designing avatars or clothing, or earning money by designing virtual buildings or locations.

Design 157

Design Resources Engagement Change 157

Destination Innovation

MARCH 16, 2018

It boasted continuous innovation in product design and enjoyed a gross margin of around 60%. They have large advertising budgets and close relationships with major retail chains. Their innovative mattress was chosen as one of Time’s best inventions of 2015. Its market share has now slid to around 50%.

Innovation 191

Innovation Examples Marketing Survey 191

Leapfrogging

SEPTEMBER 30, 2019

Driving True Innovation Within Your Organization Means You Must Outline Your Goals and Priorities Clearly. Initially, Larry Page and Sergey Brin were opposed to creating an advertising-funded search engine, but after pressure from investors it became clear they needed to embrace the monetization strategy.

Roadmap 100

Roadmap Underperforming Technical Team Disruption Software 100

Idea to Value

JULY 8, 2019

Everyone knows instinctively that innovation feels risky, especially compared to large, established transformation projects (like IT implementations or operational restructuring). Yet how risky is innovation actually? That means that 96% of innovation projects fail. Why is this? Is it because it’s so hard to get a good idea?

Project 128

Project Innovation Design Creativity 128

Phil McKinney

MAY 6, 2023

Innovation influencer marketing is a new and exciting way to get your company's customers and investors on board. It’s all about connecting with people passionate about innovation and helping them spread the word about your organization and brand. Second, innovation influencer marketing is always forward-looking.

Innovation 52

Innovation Marketing Strategy Strategy 52

Qmarkets

AUGUST 21, 2020

Somedia is a diversified media company, with over 700 employees spread across several subsidiaries focusing on digital, print, TV, radio, online services, publishing solutions, and advertising sales, as well as an advertising agency. Shared Noam Danon, Qmarkets’ CEO and founder.

Idea Management 98

Idea Management Management Crowdsourcing Software 98

Brunner

MAY 11, 2022

Brunner campaigns for three client partners — Edgar Snyder & Associates (legal services), Lehigh Valley Health Network (health care), and WesBanco (banking) — recently won silver awards at the 2021-2022 Pittsburgh American Advertising Awards, held by the American Advertising Federation Pittsburgh. See the full campaign.

Competition 52

Competition Meeting Video Design 52

eZassi

JANUARY 24, 2023

Innovative Energy Storage Systems for a Surging Market The power of open innovation and breakthrough R&D are transforming the electric vehicle and energy storage sectors and can be the keys to a global clean energy movement. Another advancement and R&D World award-winning innovation is Energy Inks. It’s Electric!

Software Review 52

Software Review Technical Review Software Innovation 52

Paul Hobcraft

JULY 30, 2020

Here in Europe, it is often suggested that “Europe is the cradle of creativity”, perhaps but I think the United States is “the crucible of innovation”, it forges ideas and takes them to market far better. The back-end of innovation, executing, is the rugged part. Final designs were hard fought over and the product is ready to go.

Marketing 235

Marketing Underperforming Technical Team Leadership Resources 235

IdeaScale

APRIL 20, 2021

Product innovation moves companies forward. Andreas Schneider-Neureither, CEO and founder of SNP, is committed to ongoing product innovation and improvement. Dr. Neureither launched a cloud-based innovation community on IdeaScale’s platform to give everyone a place to innovate. H ow Was the IdeaScale Community Created?

Case Study 130

Case Study Study Idea Management Product Innovation 130

Innovation Excellence

NOVEMBER 15, 2018

In 1993, advertising legend Jay Chiat announced his radical plans for the office of the future. His agency, Chiat/Day, was already a paragon of creativity — its legendary campaigns included Apple’s “1984” and “Think Different” campaigns — and its new LA office, designed by Frank Gehry was to be its monument.

Creativity 65

Creativity Design Innovation 65

Tullio Siragusa

JANUARY 25, 2021

How Innovation Marketing Helps Disruptors Launch New Products. Innovation marketing is a discipline that encompasses activities and novel processes to introduce and deliver entirely new products. Innovation marketing is playing a leading role in securing and increasing the success of products in markets that are becoming saturated.”.

Marketing 81

Marketing Innovation Web Development Web Developers 81

Daniel Burrus

MAY 28, 2020

But what about something more crucial to the overall goals of the organization, like innovation? Some may even believe that innovation is purely the concern of a sole department—one they cannot identify, but certainly not theirs. But innovation should be company-wide, not restricted to one person or department.

Company 99

Company Innovation Disruption Technology 99

Brunner

MARCH 17, 2022

This program is designed for advertising agencies and third parties that manage Google Ads accounts on behalf of other brands or businesses. Its mission is to empower companies by providing them with innovative tools, resources, and support to help their clients succeed and grow online. ABOUT BRUNNER.

Creativity 73

Creativity Marketing Groups Data 73

Christensen Institute

JANUARY 2, 2024

When disruptive innovation is afoot, competition follows predictable patterns. It allows colleges to invest more in the learning design and student supports in their programs. Even as enrollment in accredited higher education institutions as a whole have declined, enrollment in online programs has continued to increase.

Trends 52

Trends Disruption Competition Learning 52

Jeffrey Phillips

NOVEMBER 4, 2020

Impact on innovation This idea of the significant difference between tangible and intangible ideas and the challenge of innovation is deeply concerning. What it means - and what we are seeing - is an increasing focus on innovation in intangible ideas, and less and less innovation in tangible ideas, assets and products.

Software 157

Software Course Video Design 157

IdeaScale

DECEMBER 15, 2016

Product design teams can often feel they lack the most important voice in the process: The consumer. Fortunately, crowdsourcing tools allow the innovation process to involve consumers every step of the way. From toy companies to coffee to hotels, here are brands that leveraged crowdsourcing to encourage innovation.

Product Development 133

Product Development Crowdsourcing Course Tools 133

Christensen Institute

APRIL 12, 2022

Targeting nonconsumption is at the core of developing market-creating innovations –innovations that transform complicated and expensive products into products that are simple and affordable, making them accessible to a whole new segment of people for whom there was always underlying demand, but no adequate solution on the market.

Marketing 111

Marketing Tips Video Examples 111

Destination Innovation

SEPTEMBER 20, 2017

There was no big marketing or advertising campaign. Lessons for marketers and innovators. The fidget spinner was originally designed for hyperactive children only. The post Innovation Lessons from the Fidget Spinner appeared first on Destination Innovation.

Innovation 77

Innovation Marketing Analysis Video 77

Flying Fish Lab

NOVEMBER 8, 2021

Most F&B businesses aren’t quite that lucky and have to innovate to stay in the game. It’s here that innovating the brand is key. And these businesses certainly had to innovate. It took some flair and innovative design to be able to vamp up plain old common-garden tea! Take Bubble Tea for example.

Industry 95

Industry Change Marketing Competition 95

Idea to Value

JUNE 22, 2017

Command-and-control, top-down organizations have the most trouble innovating. Otherwise, the innovation project will implode under such fears as. Notice that all of the above thinking conveys a myopic internally-focused view—and is contrary to where innovations tend to be discovered, namely in the market and with real people.

Project 114

Project System Training Culture 114

Tullio Siragusa

AUGUST 1, 2022

The Tech Backstage Podcast is a live streamed video podcast that goes behind the scenes with today’s leaders of industry to learn what technologies are solving business problems, and how Design Thinking applied to the future of technology is impacting the world. Traditional marketing refers to any type of marketing that isn’t online.

Data 118

Data Technical Review Marketing Design Thinking 118

Values Centered Innovation

JULY 27, 2020

Welcome to our 3-Minute Conscious Innovator™ process! Are you ready for a new, insight-provoking “Jolt” … something designed to “rearrange your molecules” as it elicits your unique, innovative potential in life and work? Jolt #6: Fuel innovation with values, not just value. What do we want to innovate?”

Innovation 52

Innovation Culture Innovation Programs Learning 52

Innovation in Practice

JUNE 1, 2018

116 of these innovative tags that come with e-ink screens and a GPS tracker are part of a pilot program in the Sacramento area. As with many innovations, these high-tech tags manufactured by Reviver Auto utilize multiple innovation templates in its design. Systematic Inventive Thinking is something everyone can learn.

Innovation 51

Innovation Resources Tools Project 51

CMOE

MARCH 31, 2021

What if there were a way to increase your company’s revenue by up to 1,500% while simultaneously boosting innovation, performance, and brand image? Within the progressively more-competitive work environment, new skills and talents are essential to a company’s innovative success. Greater Innovation and Creativity.

Software Review 98

Software Review Technical Review Tips Study 98

Guide 4 Innovating

MAY 25, 2018

I’ve been working in the innovation forge arena for coming up to sixteen years; relating, learning, designing, shaping and writing about innovation, trying to translate this into value for clients and their innovation challenges. Innovation Advocacy needs strong guidance. Advertisements.

Innovation 40

Innovation Design Change Competition 40

Idea to Value

JUNE 10, 2016

By drilling holes in a board and cutting plastic bottles (which themselves are widely available for free as a litter problem) into funnels for the air, the solution and design are simple enough that 25,000 homes have already been able to implement it. Do you like insights into innovation like this? This is how the Eco-Cooler works.

System 100

System Social Innovation Collaboration Video 100

Values Centered Innovation

JUNE 5, 2020

Our guest blog was written by Natalie Turner, author of Yes, You can Innovate! and inventor of the 6I's® of Innovation. In her article, Natalie describes the options most common during this pandemic: fight, flight or innovate. Human beings are incredibly innovative. It is an instinctive and necessary reaction. We survive.

Innovation 52

Innovation Collaboration Training Innovation Programs 52

IM Insights

MARCH 17, 2022

Understanding revenue and cost on a per unit basis for Startups/innovation projects is vital but even established businesses have a lot to gain from doing it right. This insightful and entertaining book was originally designed to assist with the teaching of University of Southern California students. (06:30) Get the Book. total cost.

How To 52

How To Underperforming Technical Team Case Study Entrepreneurship 52

Idea to Value

SEPTEMBER 16, 2016

One of the most pressing concerns in medical innovation is how to address the problem of bacteria becoming resistant to antibiotics. It shows an enlarged petri dish (2ft by 4 ft), divided into nine zones with varying concentrations of antibiotics designed to kill the E-coli bacteria introduced into the least concentrated areas.

Video 100

Video Study Examples Design 100

Gijs Van Wulfen

NOVEMBER 7, 2016

The start of innovation is described by Wikipedia as the messy getting started period of a new product development process. The ‘front end’ is the informal start of innovation and defined as “fuzzy” by many due to its lack of process and structure. 15 obstacles are hindering innovation at its start. No priority for innovation.

Technical Review 63

Technical Review Innovation Technology Resources 63