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Using Lean Innovation in the Product Development and Commercialization Process

Moves the Needle

But how can an enterprise organization re-invent product commercialization? Lean Innovation doesn’t begin and end with product development. It does not include product development. Most companies have a product development process that is completely separate from their go to market strategy.

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What Did the Pandemic Teach Us About New Product Development?

Planview

In this post, you will find questions and answers from an incredibly timely and informative webinar that provided crucial new product development best practices based on lessons learned from the pandemic. Robert Cooper in the Journal of Product Innovation Management.

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Product development through hypotheses: formulating hypotheses

etventure

Product development is confronted with the constant challenge of supplying the customer with a product that exactly meets his needs. In our new blog series, etventure’s product managers provide an insight into their work and approach. The focus is on hypothesis-driven product development. Prediction.

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Product development through hypotheses: formulating hypotheses

etventure

Product development is confronted with the constant challenge of supplying the customer with a product that exactly meets his needs. In our new blog series, etventure’s product managers provide an insight into their work and approach. The focus is on hypothesis-driven product development. Prediction.

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Fail Well, Pivot Fast: Product Experimentation for Continuous Discovery

Speaker: William Haas Evans - Principal Consultant, Head of Product Strategy & Design Practice, Kuroshio Consulting

The purpose and value of experimentation (from a scientific and product perspective) is to produce new information. From a product discovery/product management perspective, the purpose of experimentation is to focus our efforts on invalidating our assumptions to reduce the risk of developing and going-to-market with the wrong product.

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Digital Transformations Are Crucial to Optimizing Innovation Value

Planview

As technologies evolve and disruptions become an ever-growing presence of the business landscape, one of the best ways to improve the quick delivery of high-value innovations is by embracing digital transformation concepts in product development. And it is not a one-and-done checkbox.

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The Right Way to Do Lean Research

Boxes and Arrows

Each panelist had made their mark on how design is done in start-ups: Laura wrote the influential O’Reilly book on UX for Lean Startups, and Todd penned the bestselling Rosenfeld Media Prototyping book. Mike founded an influential Lean UX community in San Francisco. . Below is Laura Klein expounds on these key themes of lean research.

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