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Digital Advertising Is Essential to Small Businesses — and at Risk

Business and Tech

In our online economy, digital advertising and marketing have become critical to forging connections, not just commercial but also personal. Leveling the playing field Many of my clients wouldn’t be able to advertise at all without digital advertising. Some of my clients spend just a few hundred dollars.

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Virtual Reality and Subliminal Marketing

Daniel Burrus

There is little doubt that VR has the potential to revolutionize the entire entertainment, tourism and even learning industries if audiences adopt the concept of strapping a device to their heads. Subliminal advertising has the capability of wielding a much deeper impact with VR.

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Brunner Metaverse Predictions for 2023

Brunner

The Metaverse is no longer a source of entertainment, it is becoming a lifestyle. Luke Thimons, Senior Channel Marketing Specialist’s Predictions : “The Metaverse is here to stay. Ryan Bopp, Associate Director of Marketing’s Predictions: “The year is 2023, the crypto bear market is still around.

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Digital Marketing Aspects You Should Research

The Human Factor

Marketing is a vital aspect of any business. Many people fancy themselves an entrepreneur, but without some marketing know-how, your product won’t be seen and therefore won’t sell. Digital marketing is cheaper and more effective than traditional media marketing, making it also more accessible. Affiliate links.

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Why Video Content Management is Essential to Your Marketing Strategy

The Human Factor

Many people now consider content marketing as a crucial tactic for gaining, retaining, and growing an audience. 83% of 300 marketers who participated in a survey believe that currently, video content is more crucial than ever , and utilizing it in business models is a unique method to promote ideas and raise brand awareness.

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Companies that last through recessions share this marketing tactic

Brunner

If you ask Jeff Shill, the creative director at ad agency Brunner, that means building a marketing strategy heavy on emotion. Some stop advertising. In essence poor Phineas becomes a metaphor for advertising in harder economic times. In essence, you’re doubling down on the emotion of your advertising.

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Influencer Marketing: What it Is and Why Your Brand Should Consider It

Brunner

When it comes to social media advertising, influencer marketing isn’t a new concept—especially for the Millennial and Generation X consumer. Wondering about the power of influencer marketing? What is Influencer Marketing? The benefits of influencer marketing are expanding. Let’s look at the Fyre Festival fiasco.