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Choosing your direction of travel

Paul Hobcraft

There is certainly a clear buzz and appeal for more novel solutions, based on more rigorous evaluations through increasing the field of data analysis, leveraging a greater discovery of Molecular sciences and finding these different combinations that stretch existing products and patents. The parts are not digitally connected-up.

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Product Market Fit: is your product what the market is looking for?

mjvinnovation

What is Product Market Fit? The source of competitive advantage is disruption, and whoever manages to survive it will differentiate themselves within the invisible hand of the market. That’s where Product Market Fit comes in. Often, managers encounter difficulties and obstacles to define their own situation in the market.

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Nick Fury: understand exploratory analysis

mjvinnovation

It is in this context that the exploratory analysis becomes fundamental. Next, let’s talk a bit more about the relationship between Nick Fury and the exploratory data analysis, presenting the concept and the main benefits of this tool. After all, what is exploratory data analysis? So keep following! Contact us !

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The need for Transformational Innovation

Paul Hobcraft

In the past few decades, we have seen so much disruptive change, in markets suddenly disappearing, products or services suddenly being rendered obsolete and replaced by these radical, highly disruptive models. The solutions based on combining technology and human ingenuity have transformed our lives.

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How to boost Marketing strategies from data mining

mjvinnovation

This model enables a better development of marketing strategies in the information age: what we call Market Mining is the combination of these techniques. Market Mining: Joining Data Mining to Marketing. Market Mining: Joining Data Mining to Marketing. The 5 P’s of Market Mining.

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Confronting Your Darwin Effect through Innovation

Paul Hobcraft

We then were at the point of being equipped for the innovative fitness journey necessary to travel. To lead that effort, you must continually reappraise what role your company is playing in the market ecosystem. This can be completed in different ways through a thorough analysis is recommended.

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What Hidden Segments Exist In Your Market?

Strategyn

Market segmentation is a method that companies use to target unique offerings to groups of customers that will value them. Over the years, many methods of market segmentation have been developed and implemented. What meaningful differences exist in a market? How is outcome-based segmentation accomplished?