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7 TENETS OF CREATIVE THINKING

Michael Michalko

What are the mental processes, attitudes, work habits, behaviors, and beliefs that enable creative geniuses to view the same things as the rest of us, yet see something different? You Are Creative. Artists are not special, but each of us is a special kind of artist who enters the world as a creative and spontaneous thinker.

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3 innovation types: evolution, preventative and creative

Jeffrey Phillips

If we can't create better products and services, can we use innovative thinking to shorten any barriers or gaps to bringing our products to market with less cost or with fewer inputs? Then there's radical or disruptive innovation, creating a completely new product or service, or disrupting an existing adjacent market.

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100 Ways to Be More Creative on the Job

Michael Michalko

Find the most creative people at work and ask for their ideas. Block off time on your calendar for creative thinking. Choose to be more creative. Recall a time in your life when you were very creative. Open a magazine and free associate off of a word or image. Ask yourself what the market wants or needs.

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Use this White Space Innovation Tool to Supercharge Your Innovation Efforts

Leapfrogging

The power of the White Space Innovation process lies in its ability to help business executives see beyond their current sphere of influence to identify more creative solutions to their problems. . Magazine , a globally recognized? keynote speaker , and the Founder of ?

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You can't burn data

Jeffrey Phillips

This comparison was strong enough to lead Wired magazine to define data as the new oil in a magazine article some years ago. But raw oil isn't all that useful until it is refined, and sweet crude from Texas is easier to turn into marketable products than Venezuelan oil. On the surface, this comparison seems to make some sense.

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Influencer Marketing: What it Is and Why Your Brand Should Consider It

Brunner

When it comes to social media advertising, influencer marketing isn’t a new concept—especially for the Millennial and Generation X consumer. Wondering about the power of influencer marketing? What is Influencer Marketing? The benefits of influencer marketing are expanding. Let’s look at the Fyre Festival fiasco.

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Creative Quickies – Delivering the Brand Promise No Competitor Does

BrainZooming

Or the competitor that drags all the other competitors kicking and screaming into a new market reality. Are you prepared to take better advantage of your brand’s customer and market insights to generate innovative product ideas? Incorporate market-based perspectives into your innovation strategy in successful ways.