Paul Hobcraft

NOVEMBER 16, 2020

To quote Chuck Robbins, the Cisco CEO and Chairman “ We believe that no one company can deliver the full breadth of technology solutions that customers need at the pace the market requires ”. Partnerships abound, not just within a specific industry but in cross-industry collaborations. The search is for synergies.

Change 217

Change Collaboration Industry Artificial Inteligence 217

Business and Tech

SEPTEMBER 8, 2023

I’ve always had a passion for transforming spaces and making them more functional and beautiful — and as small business owners, it was only natural for us to discuss projects at home, work together on marketing and accounting, and join forces to help our clients turn visions into reality.

Tips 130

Tips Project Course Marketing 130

Tullio Siragusa

SEPTEMBER 25, 2023

Carving an Identity: Different Strokes for Different Brands In a market teeming with competitors, what sets a brand apart? The Game-Changer Example: Tesla or Spotify Imagine entering a traditional market and rewriting the rules. It’s not just the quality of products or the catchy jingles. Their brand personality?

Design Thinking 118

Design Thinking Tips Design Training 118

Acuvate

NOVEMBER 1, 2019

RPA has helped our clients and many large organizations across industries to automate a myriad of repetitive tasks and reduce costs. Here’s a breakdown of the Top RPA Use Cases across industries that you should be aware of: Banking. With RPA, an activity that took days was reduced down to thirty minutes. CPG and Retail. Healthcare.

Industry 95

Industry Technical Review Software Review Report 95

Paul Hobcraft

DECEMBER 22, 2022

In the past few decades, we have seen so much disruptive change, in markets suddenly disappearing, products or services suddenly being rendered obsolete and replaced by these radical, highly disruptive models. The solutions based on combining technology and human ingenuity have transformed our lives.

Innovation 311

Innovation Disruption Leadership Change 311

Paul Hobcraft

AUGUST 16, 2023

Today half the world’s capital is invested in energy and its related infrastructure, which is the backbone of any industrial and urbanization strategy. We must nurture innovation and continuously look for ways to facilitate its pathway in the Energy Transition we are presently travelling.

Innovation 130

Innovation System Design Technology 130

Thinkers360 - Thought Leader Interviews

MARCH 22, 2024

In this edition, we speak with Maribel Lopez technology Influencer, industry analyst, speaker, founder and Principal Analyst, Lopez Research LLC , focused on technology topics including artificial intelligence, cloud computing, connected devices and A.I. My least favorite part of the market research field was forecasting.

Video 52

Video Leadership Marketing Artificial Inteligence 52

mjvinnovation

FEBRUARY 23, 2021

What is Product Market Fit? The source of competitive advantage is disruption, and whoever manages to survive it will differentiate themselves within the invisible hand of the market. That’s where Product Market Fit comes in. Often, managers encounter difficulties and obstacles to define their own situation in the market.

Marketing 52

Marketing Analysis Data Tips 52

Leapfrogging

MARCH 20, 2019

Teixeira’s thinking closely matches what I’ve been exploring in my other articles on disruption across industries like packaging , manufacturing , safety , and travel. This time, it was the intermediaries– travel agents, industrial equipment distributors, and full-service stock brokers–that got disrupted.

Disruption 138

Disruption Technical Review Industry Policies 138

Business and Tech

DECEMBER 27, 2021

Event marketers must continually adapt and innovate, with an eye on delivering unified live and digital experiences. . I never imagined I’d be contemplating the upside of the global pandemic, but truth is that the tremendous disruption in the event marketing industry has obliged us to imagine and create new concepts in event experiences.

Engagement 130

Engagement Data Industry Marketing 130

ITONICS

MARCH 17, 2021

Sven Taubert about the Sustainability of the Aviation Industry at Lufthansa Technik. The future of air travel has been widely discussed in the context of environmental sustainability and innovation. Aviation also forms a significant part of logistics industries, and great strides have been made to innovate the aerospace business.

Industry 66

Industry Groups Marketing Innovation 66

BrainZooming

JUNE 21, 2016

On Friday, June 17 th , I was in Curaçao, located just north of Venezuela, to present a ¾ day workshop on social media and content marketing strategy for the Curaçao Tourist Board. 43 Resources for Strategic Branding and Engagement with Social Media and Content Marketing. Linking Business Objectives to Social and Content Marketing.

Resources 70

Resources Marketing Strategy Strategy 70

Innovation Excellence

JANUARY 14, 2020

I’ve recently written about the disruptive change and innovation upending markets like product packaging, travel and hospitality, management consulting, construction, healthcare, and manufacturing. How do we differentiate.

Strategy 77

Strategy Strategy Trends Disruption 77

Paul Hobcraft

JULY 15, 2020

I certainly believe we will see emerging a lot of new inventions and innovations to get the Electrolyzer based on PEM technology Industrial ready. Hydrogen has the best potential to be a substantial decarbonizing vector in many industries. Hydrogen has become the “lightning rod” of transforming the clean energy needs.

Technical Review 207

Technical Review Industry Technology Policies 207

Paul Hobcraft

APRIL 1, 2018

It can be related to your travel to make it less complicated, more integrated in design so when you undertake a journey you have a collective knowledge of where you are going, the way you are travelling; in purchases of the travel tickets, hotel choice, and suggestions of where to eat and visit on your trip.

Learning 189

Learning Design Innovation Technology 189

Rebel & Reason

JANUARY 13, 2020

Every industry has its own unique set of corporate monsters. At a time when most airlines are fighting for market share and urging consumers to book their flights, KLM's "Fly Responsibly" program is challenging potential customers to consider whether they really need to fly at all. . Contact us today to hear more. .

Industry 59

Industry Trends Course Meeting 59

IdeaScale

FEBRUARY 2, 2022

Overview : These awards shows offer a unique cross-section of innovation across multiple industries for 2022. Drawn from those presenting in the Consumer Electronics Show, these awards are reserved exclusively for products entering the market between April 1st, 2021 and April 1st, 2022. Here’s when they’re awarded, and what they honor.

Innovation 130

Innovation Software Industry Case Study 130

Daniel Burrus

JUNE 1, 2016

These industries were forced to learn the hard way what happens when you try to delay the inevitable and fail to adapt quickly enough to the Hard Trends shaping the future. Despite the clear warning signs for every industry, there are still those who believe that the old way of doing things will continue to work for another 10 years.

Industry 40

Industry Trends Comparison Technology 40

IdeaScale

FEBRUARY 18, 2020

Innovation roadmaps use the product roadmap technique to drive innovation strategy, and they’re powerful tools regardless of your industry. What market does it serve? However, they can also be used for the conceptualization of the product itself. Why A Roadmap? What kind of product do you want to produce?

Roadmap 231

Roadmap Product Development Innovation Creativity 231

Christensen Institute

APRIL 12, 2022

Targeting nonconsumption is at the core of developing market-creating innovations –innovations that transform complicated and expensive products into products that are simple and affordable, making them accessible to a whole new segment of people for whom there was always underlying demand, but no adequate solution on the market.

Marketing 111

Marketing Tips Video Examples 111

Leapfrogging

FEBRUARY 27, 2020

Last year, I described the disruptions facing a variety of industries, including healthcare , packaging , travel and hospitality , software , real estate and construction , retail shopping , and manufacturing. Regardless of your industry or target markets, watch these disruptors closely.

Trends 130

Trends Disruption Artificial Inteligence Internet of things 130

Strategyn

SEPTEMBER 15, 2016

Market segmentation is a method that companies use to target unique offerings to groups of customers that will value them. Over the years, many methods of market segmentation have been developed and implemented. What meaningful differences exist in a market? How is outcome-based segmentation accomplished?

Marketing 55

Marketing Analysis Survey Product Strategy 55

IdeaScale

AUGUST 22, 2019

As an innovation director, Berger is working on projects that include the development of an all-electric vertical take-off and landing (VTOL) aircraft to be used for short-distance air travel with the ease of hailing an Uber. Ideation in the health and beauty industry will be different from ideation in the shipbuilding industry.

Ideation 196

Ideation Innovation Crowdsourcing Project 196

BrainZooming

SEPTEMBER 21, 2016

Want to hang out with some of the Brainzooming crew in San Francisco next week and learn all kinds of valuable information on content marketing, social media, marketing strategy, and branding? I’ll be doing workshops on content marketing and collaborative branding strategy. Keep reading for the code! – Mike Brown.

Conference 40

Conference Marketing eBook Strategic Management 40

Innovation 360

OCTOBER 26, 2016

While many have seen it coming, only a few consulting firms are prepared to ride this wave of disruption into a new market reality. His prediction is playing itself out right now in the consultancy industry. A good example involves the set of combinatorial optimization problems, commonly known as the “traveling salesman” problem.

Disruption 58

Disruption Industry Artificial Inteligence Data 58

whataventure

APRIL 22, 2020

5 Trends That Are Shaping The Ski- And Winter Sport Industry In 2020. During this analysis, we were able to identify 5 trends which we expect to have a particularly strong impact on the winter sports market in the upcoming years. The market for artificial snow is increasingly seeing the solutions to reduce this driver.

Trends 52

Trends Industry Technical Review Underperforming Technical Team 52

Destination Innovation

SEPTEMBER 4, 2016

Some writers include a third category – disruptive innovation, where the entire industry is disrupted (e.g. Channel – how you get to market. From Cola to Space travel, all the many Virgin companies share a fun, challenger image. Contact lenses or laser eye surgery would have been radical innovations. E.g. Virgin.

Radical Innovation 194

Radical Innovation Innovation Disruption Collaboration 194

Paul Hobcraft

SEPTEMBER 19, 2019

There is a real need to find innovative solutions that focus on the end-user sectors of transport, industry, and buildings. Lastly, innovation needs to achieve an affordably decarbonize industrial transition. The technological and digital innovative solution needs to focus on the overall system design and the operation needs.

Technology 215

Technology System Innovation Design 215

Leapfrogging

FEBRUARY 12, 2024

A focus on innovation helps companies to adapt to rapidly changing markets, embrace new technologies, and stay ahead of the competition. Peer Recognition Endorsements from industry experts or professional accolades. Industry Insights Provide updates on the latest industry trends and technologies.

Technical Review 100

Technical Review Trends Innovation Engagement 100

Jeffrey Phillips

MAY 14, 2020

Consider just a handful of factors and the changes underway: Travel - what will it look like to travel? What does the employment world look like if we bid for employees in all industries and see little loyalty similar to the employment models in Silicon Valley? Almost every facet of business life is uncertain and volatile.

Agile 130

Agile Marketing Trends Course 130

mjvinnovation

JUNE 21, 2019

One of those industry that feel the pressure of Big Techs is insurance. From the simplest smartphone users to the big players in the market: no one can deny that the digital transformation , increasing and continuous, is changing the way we live. Why are Big Techs making the Insurance Industry lose their sleep?

Industry 40

Industry Artificial Inteligence Strategy Strategy 40

Innovation Excellence

OCTOBER 28, 2019

In my travels this year, the one comment I’m hearing is “we just didn’t see it coming.” The grocery industry didn’t see it coming when Amazon suddenly jumped into their industry and 25 billion in market cap got erased overnight. An insurance company in California didn’t see it coming when the effects of climate change.

Industry 49

Industry Marketing Change Company 49

Leapfrogging

FEBRUARY 27, 2020

Last year, I described the disruptions facing a variety of industries, including healthcare , packaging , travel and hospitality , software , real estate and construction , retail shopping , and manufacturing. Regardless of your industry or target markets, watch these disruptors closely.

Trends 113

Trends Disruption Artificial Inteligence Internet of things 113

Michael Roberto

FEBRUARY 2, 2024

Executives become buried in staff meetings, and they become isolated from customers, markets, front-line employees, and external partners. Open your eyes when you travel and look for the unexpected. When we drive to work each day, traveling the same route, we are usually on auto pilot. Study organizations outside your industry.

Study 29

Study Tips Industry Competition 29

Jeffrey Phillips

AUGUST 15, 2017

But unlike the insects, that loss of freedom isn't because of a tangible, sticky substance, but because of the stickiness of their perspectives, their cultures, their experiences and education and their industry conventions. Conversely we can see why it is difficult to innovate in the airline industry. What's fixed / what mutable?

Disruption 133

Disruption Industry Culture Course 133

Jeffrey Phillips

JUNE 16, 2021

I think the "new" normal, whenever (or if) we settle into it, will demonstrate that the old rules and investment strategies have passed us by, and the world is moving faster and product cycles are growing shorter in every industry. Of course, empathetic people need to be good listeners and able to synthesize a lot of consumer and market data.

Innovation 144

Innovation Trends Survey Course 144

Tullio Siragusa

JULY 24, 2023

Example: Kodak, a once-dominant player in the photography industry, struggled to innovate and adapt to the digital age. A command-and-control culture slows down decision-making processes, making it harder for a company to respond to changes in the market promptly.

Design Thinking 108

Design Thinking Culture Design Underperforming Technical Team 108