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AI-Powered Design Thinking: Accelerating Innovation and Insights

Leapfrogging

AI complements human creativity, enabling teams to translate complex data into meaningful insights and innovative solutions. It drives growth, differentiation, and value creation, allowing companies to stay ahead in a rapidly changing market.

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Interview with Design Thinking Leader Steven Forth on What Makes Business Model Innovation So Challenging

IdeaScale

IdeaScale was introduced to Ibbaka because they are working with us on a very special project to help us innovate on our business model, but we were impressed at their experience, conversancy in design thinking and innovation and passion for subjects like growth models. IdeaScale: So, how did Ibbaka get started and what do you do? Ib = Heart.

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Masters of Marketing 2023: Key Insights from Top Marketing Executives

Brunner

As each speaker concluded their presentation, Bob Liodice, ANA president and CEO, asked the same question: What was one insight marketing professionals should take back to their workplace? Here’s a recap of insights shared by a dozen marketing executives from prominent brands. At Brunner, we think so, too. ❧❧❧ Marc S.

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Bringing innovation in from the cold

Jeffrey Phillips

Does it belong in a strategy organization, since innovation is often focused on growth? Does it belong in a strategy organization, since innovation is often focused on growth? I've been thinking a lot about innovation and it's "place" in a corporate structure. Or does it belong in its own organization?

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The Future of Design Thinking: Embracing AI Tools for Success

Leapfrogging

Introduction to Design Thinking Design thinking has become a cornerstone methodology in the worlds of innovation, business strategy, and product development. AI offers capabilities that can dramatically improve various stages of design thinking by providing actionable insights, predicting trends, and automating repetitive tasks.

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Masters of Marketing 2023: It’s Time to Stop Thinking B2B and B2C Marketing are Different 

Brunner

Ezell , executive vice president of North America and chief marketing officer of Becton, Dickinson and Company , delivered a resounding “no” in his presentation at the ANA’s Masters of Marketing event last month in Orlando. a clear value proposition that resonates with the target audience.

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Thought Leader and Influencer Interview with Aruna Ravichandran, SVP & Chief Marketing and Customer Officer for Webex, Cisco

Thinkers360 - Thought Leader Interviews

Highlighted Content : Introducing the Webex app for Ford and Lincoln’s new in-vehicle digital experience , Global Hybrid Work Study | Employee Insights, In-Office Challenges, and the Role of AI. In this edition, we speak with Aruna Ravichandran, SVP & Chief Marketing and Customer Officer for Webex, Cisco.