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2024: A Pivotal Year

Digital Tonto

The incredible cynicism and incompetence of Yanukovych’s rule stoked a desire to change direction. A video by Ukrainian journalists during the height of the protests captured the mood, calling for a shift in values. In 2009 I started my blog, Digital Tonto, which turned my life in a new direction. We can too.

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Summaries of the 50 Best Business Books

Destination Innovation

With this new online Udemy course you can quickly absorb the key ideas and principles in best-selling busines books by watching short video lectures. But how much time would it have taken? The books range from old classics like How to Win Friends and Influence People, right up to modern bestsellers like Start with Why and Atomic Habits.

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Thought Leader and Influencer Interview with Julie Hodges, Professor of Organisational Change, Consulting Advisor, and Author, Durham University Business School

Thinkers360 - Thought Leader Interviews

In this edition, we speak with Julie Hodges , Professor of Organisational Change, Consulting Advisor, and Author at Durham University Business School. Julie is a leading expert on change in organizations, particularly the role and impact of people during transformations.

Change 52
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Innovators in FMCG love Direct to Consumer

Destination Innovation

All that has changed with the internet and the DTC business model. Dollar Shave Club produced a video for under $5000 which went viral on Youtube. It was founded in 2015 with $2.5m Their innovative mattress was chosen as one of Time’s best inventions of 2015. It comes with a 100 day free trial period.

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PLM Re-Birth at McDonald’s: How to Maximize Value in a Decentralized Organization

Innovation Excellence

[note these videos are from 2015]. These videos chronicle the McDonald’s PLM story. Check out the video here. Check out the video here. Change management is typically the hardest part of any major enterprise transformation. Check out the video here. PLM @ McDonald’s: What Drives PLM Success?

Video 52
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The secret to this government department’s innovation success: Small teams

Idea to Value

In the video above, Haley Van Dyck outlines how her teams at the United States Digital Service used the skills and techniques of Silicon Valley to effect real change in departments which were in dire need of innovation. Editor’s note: I did the math, and $86bn is more than the 2015 GDP of 125 countries!].

Video 100
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Consumer behavior: how Digital Transformation changed the buying process forever

mjvinnovation

You no longer have to face the desktop or notebook screen to do price searches, to learn something – like changing your car tire or getting safely to your destination. The process is not systematic and the micro-moments can change order, further complicating the relationship of the brand with this engaged consumer.

Change 40