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Taking Final Ideas to Market is the Hardest Part

Paul Hobcraft

It seems so simple doesn’t it – “bringing final ideas to market”. Here in Europe, it is often suggested that “Europe is the cradle of creativity”, perhaps but I think the United States is “the crucible of innovation”, it forges ideas and takes them to market far better. So easy to say, yet it does seem so very hard to achieve.

Marketing 235
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Phasing the Energy Transition by Technology and Horizon Management

Paul Hobcraft

Technologies in development and emerging on the market, that have to go through validation and commercialization and the critical need for scaling up. Overview of different stages of energy technologies within a three horizon framing and the immediate questioning of their impact on business models and markets is introduced.

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Choosing your direction of travel

Paul Hobcraft

The project and portfolio management, the life-cycle management, integrating the supply chain, quality assurance and corporate sustainability all are work-in-progress. Product innovation from discovery to market is still the biggest drag on industry performance. The parts are not digitally connected-up.

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We All Need To Learn The Change Lifecycle

Digital Tonto

Middle managers complain that they are bursting with ideas, but can’t get the bosses to go along. The problem is that managers don’t study change the same way they study finance, or marketing, or strategy. The problem is that managers don’t study change the same way they study finance, or marketing, or strategy.

Change 197
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The Emerging Spend Management Sector: Simplifying Your Accounting Processes

Speaker: Spencer Falbo, Principal at Kong Basile Consulting

For a long time, the market has offered point solutions for accounts payable, such as bill payment, expense management, travel software, and corporate cards. A Spend Management Software that consolidates all expenditures onto a single platform and automates many of the workflows associated with spending company funds.

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How Can You Manage a Nonprofit Internationally With Innovative Technology?

IdeaScale

Many businesses have managed to succeed in the global market thanks to translation companies who have (for the longest time) been facilitating trade between people of diverse backgrounds. To answer this question, we will look at several ways you can leverage technology in managing your international nonprofit.

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Why Unlearning Is At Least As Important As Learning

Digital Tonto

I had some experience selling national radio time in New York and thought I could teach the Poles who, after 50 years of communism, hadn’t had much opportunity to learn how a modern ad market functioned. As I traveled to more countries I found that even basic market functions, such as TV buying, varied enormously from place to place.

Learning 215